The choice of words we decide to use has the potential to influence the reaction of our readership. Choice of words is important because it helps the readership to determine the extent to which a particular content is going to be interactive. The choice of words we use is what determines if content is clickable, likable and sharable among peers.
Did you know that there are thousands of words that are so powerful and when used have a significant impact on how a particular content is going to perform on the web? In this article, I have carefully selected some of the powerful words that have stood time. These words not only make your content captivating but also give life and meaning to the points that you put across to your readership. Some of these powerful words are:
The secret is not the words but the use of the words with an intention of creating the same perception to your readership. Different choices of words evoke different reactions to different people. The words such as MORE, PLUS, and BONUS imply positivity which has a stimulating effect that makes a content engaging to the reader. This stimulating effect is what captures the attention of the reader by making them assured that will learn something new or add more knowledge to what they already know.
For instance, the use of conjunctions such as BUT in a sentence creates an impression that part of the statement is a negation which implies that the information in question is not necessarily important. The best approach to use in this scenario is to use a conjunction that implies positivity such as AND. In a sentence where AND is used implies there is more than one aspect. It is also important to incorporate questions in your paragraphs to assist your readership in understanding the flow of your work. As you curate your content words like HOW and WHY can come in handy to assist you to put a point in perspective that is easily comprehended by the readership of a particular blog.
Using verbs contribute immensely to identifying the gap that needs to be filled by the readership such verbs include
These words are helpful in identifying the areas that need to be addressed for a specific result to be realized. There are many persuasive words that are very efficient and effective in capturing the attention of the readers. A word such as YOU develops some connection with your readership which encourages them to take some actions. BECAUSE helps the readership to resonate with a particular concept which implies that some specific results to be attainable various things have to be implemented. Words like INSTANTLY, FREE, NEW are also very important as it possesses the element to entice your readership that some given task can be easily accomplished which motivates the readers to take on some task.
Adjectives can be used specifically when developing headlines since we all know that 20% of users will click on a headline it is very crucial that you craft your heading using adjectives that describe an aspect in details before reading the post. A good collection of such adjectives includes
In addition, words that contain a promising element work very well on readership because they assist a reader on how to improve a particular aspect or skill. These words with a promising element are effective in convincing the reader about the potential gain from a particular concept. Some of these words are:
Creating a terrific content largely depends on the choice of words. Having learned how to manipulate these words to your advantage, you will be able to create exceptional content that will perform better amongst your competition.