Did you know that people perform better at anything they willingly push themselves to accomplish as compared to individuals who are forced to carry out a particular task? The interesting bit about all this is that success as a result of the willingness to become better is very different from someone who is forced to succeed.
Success is highly motivated from within than it is when one just wants to accomplish an objective just for the sake of it. Many bloggers fail not because they expect to fail but because they did things for reasons other than success. To become a successful blogger or marketer for that matter, there are a few things that you need to give serious consideration to making a difference in whatever it is that you are expecting to accomplish.
Some people ignore these simple requirements and end up paying dearly for small mistakes that would have been avoided if someone gave them direction. In this post, you will learn some of the most ignored concepts yet very crucial for you to have a successful career.
- Write your passion
People often go for crowded market niche because business is good on that side. These people do not realize that they have jumped in the middle of a sinkhole and it is just a matter of time before they perish. There is a common saying that one should take what they can chew and leave that which is hard. Similarly, Sun Tzu of the popular Art of War advice on attacking what is weak and vulnerable rather than the mighty and strong. When one enters into a crowded niche, is like waking up and deciding to attack the most powerful nation in the world single handed.
The chances of you winning such a war are very slim but on the contrary, if you decide to pick a fight with one of the bullies in school, your probability of winning will always be higher. Picking a market niche is similar and you should pick a market niche that you fully understand and have plenty of ideas to write about. This will increase your chances of scaling up the heights of success rather than struggling to write about a topic that you have scanty knowledge about.
- Flow with the trend
Blog posts about trending subject matter tend to work well simply because people are involved much in what is going as compared to evergreen or outdated topics which are not engaging or appealing to many users of a blog. A good example is entertainment industry, blogs that write about celebrity news have to be constantly updated with fresh information and gossip or else they ran a risk of becoming irrelevant so quickly. You as a blogger need to emulate this concept and always post topics that trend on your specific market niche.
- Value based posts
As much as a bloggers job is to post regular and consistent content, the main job description of a blogger is to offer solutions and provide additional information about a particular subject matter. This means that you as a blogger have to provide a solution that readers are seeking as your blog posts. Through providing solutions for various problems, the writer or blogger builds a rapport with the readership which becomes a basis of credibility that gradually builds on the reputation of a blogger and hence increases traffic to your site.
- Preach water, drink water
As a blogger, you should teach people the things that you have a personal experience and not just feed people with information that you have no idea whether they work or not. Having a strong grasp of your market niche is very important in understanding what you are publishing to your readership. In the event where you are unsure of a particular content, it’s advisable that you refer your readership to a credible source that will explain a concept with details and this is how your readership will begin trusting and authenticate the information that you publish on your blog.
Consistency is likewise important for any blogger. At which specific time of the day does your content go live? Do you publish content on a regular basis? Is your subject matter consistent? These are some of the questions that you need to ask yourself if you are running a blog because success largely depends on it. Think of it like a local coffee joint or convenient store; without opening the store no one will know you are selling, therefore, you need to make your subscribers rely on you or otherwise they will run to your competitors’ store which is open daily for business.
Having addressed they key issues that are often neglected you can now put them into consideration and ensure that you abide by the laws of blogging and thou shall prosper and have a successful blogging career.